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Charlotte Maxeke Hospital to benefit from PinkDay 2018

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As anticipation builds to one of the most eagerly anticipated events on the international cricket calendar, Cricket South Africa (CSA), Momentum and the Gauteng Cricket Board (GCB) are delighted to announce that the Breast Care Unit at the Charlotte Maxeke Johannesburg Academic Hospital will be the new beneficiary of the Pink ODI. This match, the 4th Momentum ODI between the Standard Bank Proteas and India, will be played on Saturday, 10 February 2018 at the Bidvest Wanderers Stadium. This will also be the 7th Pink ODI, with the Proteas yet to lose a match when playing in pink. The Breast Care Unit at the Charlotte Maxeke Johannesburg Academic Hospital, run by Doctor Sarah Nietz and her team of dedicated specialist nurses, provides access to quality breast care, regardless of geographical location and socio-economic status. The unit sees up to 350 women with newly diagnosed breast cancer every year and provide a service to seven district hospitals. Patients from other provinces and all over Africa are also accommodated. Charlotte Maxeke Johannesburg Academic Hospital also trains medical students, interns, medical officers, registrars and junior consultants in breast care making it a centre of excellence in this field. There is also a “Breast course 4 Nurses” programme to empower nurses in breast careAs a precursor to the event, a call to South Africa has been made to #PitchUpInPink. 2018 will also mark the launch of Pink Friday which is a national call to action for South Africa to support this day, the Proteas and the fight against breast cancer. This is a way for absolutely everyone to get involved in South Africa, India and around the world, and not just those lucky enough to be at the match. In previous years fans attending have not disappointed with flamboyant and fanciful outfits in more than fifty shades of pink and now everyone can get in on the pink action. Every rand raised from PinkDay will go towards supporting hundreds of women (and men) with breast cancer, by offering tangible support to the breast care team at Charlotte Maxeke. Play your part and #PitchUpInPink.
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